imagine being
the go-to choice for your dream clients
With the right messaging, your dream clients won’t just understand what you do - they’ll be lining up to work with you.
tired of losing clients (and revenue) to subpar competition?
It’s not the best product or service that wins. It’s the one who clearly communicates their value.
“She was able to identify critical failures in how I was communicating to my audience... the results are easily quantifiable and have led to a material increase in lead generation.”
David Sardi, Founder of Fruitful
define your unique brand story
Why blend in when you can stand out? Clarify your message & set yourself apart from the competition. Because if you don’t know how to clearly articulate why people should choose you over your competitors, well, they won’t.
confidence (& more clients)
comes with clarity
You started a business to do the thing you love - not to spend all your time trying to figure out how to meet your monthly sales goals. Sound familiar?
- You’re tired of wasting time on discovery calls that go nowhere
- It feels like the market is oversaturated and you’re blending in
- People don’t understand the value of what you do until AFTER they work with you
- You can’t figure out the thing that sets you apart (trust me, it’s there) OR
- You know what sets you apart but you don’t know how to communicate it
IMAGINE IF YOU COULD...
Attract your dream clients: the ones who make your heart (& bank account) full
Write and talk about your business with confidence and clarity
Have prospective clients come to you already convinced of your value
Hear “How can we get started?” instead of “I’ll get back to you.”
Stop worrying about exchanging time for money (read: shorter sales cycles)
Get more referrals simply because people know how to talk about your business
It's the complete foundation for my business moving forward...it's the missing piece to building the business I've always dreamed of.
Stacy is not just a great copywriter; she is an excellent coach, generous with her ideas and spirit, and highly encouraging. I booked a new client this past week and what I loved is I was actually using what we've been working on as the framework for my sales call and it just was natural transition to having that person hire me. Don't hesitate. It's worth every penny that you'll spend.
- Brian Monahan, Book Writing Coach & Author of Customer Delight 365
INTRODUCING
brand story bootcamp
Ready for confidence, clarity, and consistency in your offer?
Don’t leave your brand story to chance. Join a limited number of entrepreneurs to build your marketing roadmap. Walk away with a clear, defined message that sets you apart from the competition and attracts your dream clients.
A 6-week cohort model with:
- Interactive, small group sessions
- Assignments between sessions to move the needle
- Weekly office hours (open Q & A)
- Built-in work time
- Unlimited 24/7ish Slack access
- Individual feedback
- 1:1 strategy session with actionable feedback
+ a few other support & accountability tricks I’ve got up my sleeve
We start mid-October. That means you’ll begin Q1 waaaayyyy ahead of the competition.
by the end of bootcamp...
Gain complete clarity in your messaging
You’ve heard it before: if you confuse, you lose. Let’s expand: If you confuse potential clients, you lose them to competitors. (Ouch.)
Know how to set yourself apart
Define your unique value & your brand personality - and learn how to clearly communicate it to your dream clients.
Connect with your dream clients
Get crystal clear on what motivates your target audience to buy and exactly what you need to say to them to make that happen.
Have a marketing message framework
You’ll have consistent key messaging, building trust and credibility in your brand. And you can easily hand it off to others so they know how to talk about your brand too.
WHAT'S INCLUDED
week 1
Build the foundation of your messaging strategy - what makes you tick. Define (or redefine) your mission, vision, & values. Clarify who your brand or business is at its’ core.
week 2
Market Research: You know the core of your business. But if you want to set yourself apart, you need to be clear on the competition too.
week 3
Dig into your target audience. Find out what really drives them to buy and how you can (ethically) use that to your advantage.
week 4
Putting it all together. We’ll define your unique value and selling propositions: what sets your offer apart AND why your dream clients should care.
week 5
People buy from people they know, like, and trust. Become more relatable as we define your brand’s personality, tone, and voice.
week 6
You’ve got the foundation. You know what you want to say. Learn how to use it to inform your content.
hey, I’m stacy
When I started my copywriting business, my messaging was all over the place. Sometimes it connected with my dream clients and sometimes it was like I was yelling into a void.
I needed to figure out the unique story I wanted to tell about my brand. The one that would set me apart as the go-to for copywriting.
As soon as I did that, I gained a whole level of confidence I didn’t know existed. And my beta testers said the same. Not only did they get more qualified leads and close deals faster, some of them even felt confident enough to raise their prices!
So if you’re feeling stuck and want to get unstuck, there’s a spot waiting for you in Brand Story Bootcamp. Come join us!
shoutouts from business owners just like you
Stacy had me really get to the heart of my mission and vision for my business. I'm very glad I invested in myself and my business to get clarity on my messaging and have copy that is cohesive and sends a consistent message about my service.
Gina Torres-Perryman, Solopreneur & Life Design Coach
Brian Monahan, Founder & Book Writing Coach
I've been trying to shift my messaging my entire writing career and I think the issue was I just didn't dig deep enough. Your processes allowed me to get into those details about my ideal client. Once I learned about them at that deeper level I was like - oh wow, it just totally opened the floodgates for me to actually write in a way that I felt was effective.
Amy Clark, Founder of Growth Minded Leadership Group
I needed a partner to help me refine my brand positioning and enhance what my website was delivering. She provided the space to explore and the push when I needed it. Her questions and prompts were spot on to help draw out what I offer, to whom, and how.
IS THIS RIGHT FOR YOU?
this is for you if...
- You have a proven offer (you’ve sold to a few clients with successful results)
- You’re ready to grow your business and don’t mind a little hard work
- You’re rebranding, making a pivot, or have a new offer
- Your business has evolved but your messaging hasn’t
- You want to feel confident and have a clear, consistent way to talk about your business
- Writing content feels like a shot in the dark - maybe it will connect with your target audience, maybe not
- Competitors snag your dream clients, even though you have a better solution
this is NOT for you if...
- You’re crystal clear on what motivates your target audience to buy AND exactly what you need to say to them to make that happen
- You’re brand-spankin’ new and haven’t sold offers yet
- You’re not sure who your ideal client is
- You want to appeal to everyone
- Done-for-you is more your style
- You don’t have the time to invest in a course
what’s your INVESTMENT?
A course loaded with ALL THE SUPPORT you need (so this doesn’t become another course you ‘meant to finish’)
- Interactive, small group sessions
- Office hours
- Built-in work time
- Feedback
- 24/7(ish) Slack access
PLUS
- Lifetime access to materials and any updates
AND
- a 60-min 1:1 coaching session
$997
3 payments
$316
each
2 payments
$474
each
Pay in full
$947
Save $50!
only 12 can join
Yep, seats are limited. Keeping it small means I can provide you the support & accountability you need.You’re willing to invest your time and energy to grow your business. I am too.
“She’s with you on the journey and I think that makes a big difference to have somebody at your side.”
Brian Monahan, Founder, Book Writing Coach, & Author of Customer Delight 365
FAQs
Q: Do you offer this as a 1:1 service?
A: Yep! I sure do. It’s the same program but without the added layers of support. You get a 1:1 strategy call at the beginning, a quick check-in in the middle, and we wrap up with a final 1:1 strategy call. (Plus 7 days of Slack support as you implement the feedback.) If you like self-paced, this may be a better fit.
Q: Why is it limited to12 people?
A: While I like to think I’m Superwoman, there’s only so much of me to go around. It’s important to me that you have adequate attention. I can only do that with a small group.
Q: What does built-in work time look like?
A: Glad you asked! During our live sessions, you’ll have time right then and there to get started on your task for the week. That way, I’m available for questions or to help you troubleshoot. I’ll also have an open virtual coworking session once a week so you can log in and get shit done.
Q: What if I can’t make the live sessions?
A: No worries! I’ll record them and share them with all Bootcamp participants.
Q: Do you have a payment plan?
A: Yes! You can choose a 1, 2, or 3-pay plan. If you pay in full, you save $50! Why? (Tbh, I like having the money up front so it helps us both out!)
Q: Will this help with SEO?
A: Yes (and no). Without getting too technical, there’s on-page and off-page SEO. This may help with on-page because you’ll be using the language your customers use. That means you’ll be saying the things they’re searching for. And Google loves that.
Q: What are the dates?
A: We start the week of October 14th. Because it’s a small group, I’m going to set specific times once most spots are filled. I’ll try to find times as mutually agreeable as possible.
Go through week 1 of the course. If you don’t get the value promised, you get a full refund. No questions asked. Just email me before the start of week 2 and I’ll give you your money back.
ready to become the go-to
in your space?
You know your offer kicks a** but you’re not connecting with your dream clients (or worse, you’re losing them to the competition). If you’re ready to stop getting overlooked and make yourself the obvious choice, you’re ready for Brand Story Bootcamp.
Questions?
hello@stacyeleczko.com
www.linkedin.com/in/copybystacy